It's really amazing that the Archie comic has not lost its appeal after all these years. After sixty years, he hasn't aged a bit and his hair is still blazing red. His friends are still there, living in Riverdale. Archie's life is what everyone dreams of - living in a small town and being safe from danger. The stories in the comics are just as relevant today as they were sixty years ago - dealing with parents, school and peers. The boy-girl relationship is still the same today as it was back then.
Some of the settings have changed from the original Archie comic. For example, in the modern comics, the school has a computer lab for the students to send emails and do research, and Betty has a ring in her nose. The characters in the comic represent teenagers today and reflect their everyday experiences. The majority of people who read these comics can identify with some portions of the storylines and may even get some guidance or reassurance from them.
Times have changed with regard to how the Archie comic is viewed in school. Most students have difficulty with reading or settling down to read a full novel. Therefore, the comic is no longer seen as bad literature, because it does get children reading and interested in something other than computer games. In fact, most language arts classes contain a section on comics and how to draw your own comic art. This helps to tap the creative side of the students and may even lead into a career as a graphic artist.
One thing about Archie that still prevails in the Archie comic is that Archie does not follow the crowd. He is not the most popular person in the school and is not a cool dude. This is helpful for readers to realize that you don't have to follow the crowd to be a good person in your own right. There are about a million copies of the Archie comic sold every month as readers want to see what else is going to happen with Archie and Mr. Weatherbee or if Archie will finally make a choice between Betty or Veronica.